Isabella is an energetic and dedicated entrepreneur. She is currently putting into practice ideas such as JUMP Forum and Women’s Academy that serve to women’s development and contribute to promoting women as leaders in our society.

How did you get started? What took you to where you are today?

I started as an entrepreneur when I still was at the University. I launched a monthly magazine and would never have thought that it could become a real business with books, fairs, goodie bags... I sold my first company 7 years later and rebuilt others afterwards. I have many projects and a lot of these become companies. One of it is "JUMP: empowering women, advancing the economy" because I wanted to offer medias and services to career-minded women!

What did you have to sacrifice to get where you are, if anything?

I really LOVE to work. I create my own projects and solutions not as an artist but as an entrepreneur. But the feeling and the passion are the same! I have 3 children and ... had two husbands! Do you really think that I sacrifice something important, even if I'm working 80 hours a week? My children are happy because I am happy. Being satisfied and not feeling guilty enables me to give the best of myself to my children. The only thing that I could do more is taking care of my body by sleeping more, going to the hairdresser, beautician and doing sport. But I'll have time to do that when I am older (perhaps!).

How how has the work environment changed since you first started working?

The new generations of the labour market are less dedicated. I have a problem by accepting it because my ambition is to change the world thanks to my working force and it is strange to me that not everybody has the same ambition. I have to work a lot on myself!

How do you define being successful?

Success is doing the right thing for me at the right moment. This gives a marvelous sensation. Everybody has a "mission" and to fulfill it is the key to happiness.

How do you balance work and life?

Am I balanced? Certainly not according to the majority of women. Balance has absolutely no importance when you do the right job because you will always have enough energy to give to the others.

What advice would you give to someone else starting up her career?

Dare!! Whatever you do, do it totally. Do the right thing to you ... only to you! And remember that what is right now, can change several times.

And finally, what do you do in your spare time?

Which spare time? ;-))