Meet our Members

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  • 31 Jul 2018 09:59 | Anonymous

    This month, we had the pleasure of catching up with WIL Board Member, Katherine Corich, a commercial pilot turned expert in business transformation and Founder & CEO of Sysdoc. We discussed her career shift and what it takes to lead a successful transformation programme in the 21st century, as well as her extraordinary charity work in Brazil as Chairwoman of Happy Child International.  Katherine also reiterated the importance of networks such as WIL Europe and shared with us a lesson she recently learned through her millennial employees!


    After qualifying as a commercial pilot, you decided to pursue a career in information management and became an expert in business transformation. Why did you make such a career shift and what did you learn from the aviation sector?

    Whilst working on an information technology project at the London Stock exchange, I realized that principles completely evident and normal in one industry such as aviation could be used in another such as in global finance.  Principles ranging from stimulation training and learning organisations, the understanding of human factors, black box thinking, to the importance of culture and many more.

    In particular, within aviation, we are able to learn from our mistakes by analyzing  the black boxes fitted in every aircraft which records everything leading up to and during an accident or event. This ‘black box thinking’ enables us to  to continually learn and adapt. We send out a notification globally and alter the training and behaviours on this specific area. Not enough organizations adopt this mentality of learning from mistakes and implement  the change globally.

    Therefore, I introduced some of the principals and insight of aviation in business to help organizations to be more successful, safer and more stream lined.


    Founder and CEO of the highly successful London-based business-systems consultancy company Sysdoc, you have led many transformation programmes across various companies. How do you lead transformation in the turbulent 21st century?

    Recently, we are seeing a global trend – people have become much more open and honest about the state the world is in. They have become more aware that business ethics make sense and profit at any cost doesn’t. If a profit degrades the environment or a community, removes water or pollutes the region, then it is not acceptable business.

    Directors and Senior Leaders within companies need to ask those hard questions, change products, services and revenue streams when they notice a negative impact. There is now enough global financing and funding in the world for a company to transform its offerings into a new area and stream of business that is good for the environment and for humanity.

    One of the reasons I teach at Oxford University Said Business School is because it allows us to work with the finest leaders from the corporate world with a different way of thinking and encourage them to think about the wider issues and legacy they wish to leave behind. With this programme, and if they are true leaders, they can provide a much greater impact on humanity; we simply need those who are brave enough to lead the change as at this time, the impact is needed more than ever.

    If they are true leaders, they will be able to provide
    a much greater impact on humanity, and at this time,
    the impact is needed more than ever


    Alongside running your business, you have been involved in charities and you are on the board of numerous organizations, including the NGO Happy Child International, founded by WIL Member Sarah de Carvalho. Why did you become such a philanthropist and how do you think you can best help the charity sector?

    I became a philanthropist because I believe it is a natural pathway for entrepreneurs. When one has had the privilege of running a strong performing company, then it is natural to give back!

    We have always been a generous company and we pride ourselves of being one of the first to have many female senior leaders and practices that attract younger mothers! However, we wanted to improve our generosity from simply donating money to making a real difference by using our skill sets as a team to make the greatest impact.

    This is what led me to becoming the Chairwoman of Happy Child International. One of the Charity’s main focus is of rehabilitating and reintegrating young girls and sometimes boys in Brazil, of the ages 11-13, whom have been prostituted on the streets, become pregnant and are now living on the streets. The charity rescues them and begins the often three to four-year process of learning to love themselves and their baby as well as other basic skills necessary for their integration back to their family life.

    We also work via our It’s a Penalty campaign with the Brazilian and other governments to focus on why the young girls are prostituted in the first place and who is responsible. Through our research, it is mostly foreign workers and visitors attracted to their cities by big sporting events. We have lobbied governments in the lead up to events, assisted police and social services throughout the event, set up help lines and raised awareness of the problem. Our impact has been enormous as we have been able to reach hundreds of millions of people, with tangible impact such as working with the police to identify and  shut down brothels near major sporting venue, received thousands of calls to our help line and changed legislation for the criminalization of abusers abroad.

    Using our skills along with our money, we are much more powerful than a few donations could ever be.

    When one has had the privilege of running a strong
    performing company, then it is natural to give back!


    You are also a Board Member of the European Network for Women in Leadership (WIL Europe), which has been acting over the last 10 years as a platform where senior-level women can meet and exchange, network and support each other. Why are such networks important and what changes in attitudes and policies are still needed to facilitate women’s professional advancement?

    As a leader you are a trailblazer, you have broken through the mold and found a way to the top of what you are doing. Many refer to it as ‘breaking through the glass ceiling’. In my personal experience, most of the women leaders I have met have stated there might have been glass ceiling, they simply never noticed it.

    To be a leader you must be brave and have the capability, courage and talent to just say ‘I can do it’. You build the great relationships and team along the way but arriving at the top can be lonely and this is why leadership networks are so vital. The networks of incredibly talented ladies such as WIL Europe give us the ability to collaborate, share ideas, share best practices, support each other and celebrate each other. It is great to be amongst other leaders who want to change their company, organization or the world in such a positive way.

    The networks of incredibly talented ladies such
    as WIL Europe give us the ability to collaborate, share ideas,
    share best practices, support and celebrate each other.


    At WIL, we strongly believe that leaders are constant learners. What is the latest lesson you have learned in your personal and/or professional life?

    I completely agree with your statement! I learn something new every single day!

    The most recent lesson I have learned would be yesterday evening. I brought together all the millennials from one area of our business together to discuss mental health in the consulting industry, as I believe that as a company and human beings we need to constantly evaluate the environments we work in.

    Millennials are trying to find their place in such a connected world through social media, new technologies every day, a world where money is a constant struggle and of course for British millennials, the impact of Brexit.

    Therefore, I asked them how we are going to shape our mental health strategy, as we all experience bad physical and mental days at some point. I wanted them to feel in a safe environment, so we would be able to trial the strategy through building a support for each other, to call on one another, call on a colleague or the wider services to solve the problem through the network in place. The team needed to know the distress they feel regarding all the problems are valid and real and we will find a way to address them and through this, the team were willing to work hard to find the greatest strategy!

    Biography 

    Katherine is the founding director and Chairman of the Sysdoc group – The Future of Work, a positive disruptor in the services industry, providing Business Transformation, Learning Innovation and Digital Experience services. . With an impressive list of blue chip and public sector clients, the Sysdoc contribution to the major transformation programmes of its clients is highly regarded and Sysdoc is cited as an industry leader in business process-led transformation. In the words of John Kopij, founder of Hedra: “I met with the founder of the company Sysdoc, Katherine Corich. The work of her company in the field of process management and business architectures is by some margin, the most impressive Intellectual Property I have ever seen.”

    Katherine is also the Founder of Tech Start-up NightSpiders, and was appointed to the Small Medium Enterprise Panel, Efficiency and Reform Group  and as Equality Champion, Equalities Office - Red Tape Challenge, for the UK Cabinet Office. Moreover, Sysdoc is also one of 25 companies appointed to represent the 4.8 million SMEs in Britain to simplify public sector procurement to ensure SMEs can play a more visible role in UK innovation, growth and export-led recovery.

    Prior to starting Sysdoc group, Katherine worked as an Instructor in a Technical College in France, in Computer Operations for IBM, and as an Information Architect for the International Stock Exchange of Great Britain and Northern Ireland. Her passion and thought leadership in this field led her to found Sysdoc, at age 25.

    Additionally Katherine currently holds several positions for Charitable organisations: Chair of  Happy Children International (Brazil, Angola) and It’s a Penalty - Sport as  Force for Good campaigns, Advisory for Global Angels (Africa, India) and leads social sector innovation projects in NZ.

    As a mother of four children, Katherine is acutely aware of the needs and challenges of raising healthy, happy children in a secure environment, while working in a fiercely competitive business world. Katherine holds a Degree of Master of Arts, Honours (MA) from the University of Canterbury , where she specialised in Socio-Linguistics, Generative Grammar and French/English Phonology.

  • 28 Jun 2018 14:35 | Anonymous

    We had the opportunity to interview our WIL Member Despina Anastasiou, Regional President for Dow in Central Europe and President Dow Hellas A.E., an industry leader in advanced materials, industrial intermediates, and plastics businesses delivering a broad range of differentiated technology-based products and solutions to markets such as packaging, infrastructure, and consumer care. Despina is a chemist by training and has been working for Dow for the past 28 years. She is deeply committed in supporting the advancement of women to leadership positions and in creating sustainable communities around the globe.

    After completing your PhD thesis on organometallic chemistry, what made you branch out from research and start working for Dow in the private sector?

    While working on my PhD thesis, I enjoyed the camaraderie of being part of a research team, but I wanted to branch out from laboratory work, yet still be linked to innovative technology. A friend’s accounts of the diverse opportunities for professional growth he had been exposed to within Dow Chemical (Australia) caught my attention. I approached Dow and joined the company two weeks after I submitted my thesis.   

    You are an Australian of Greek origin and you have worked in both Asia and Europe. How has your international background and career helped you master your leadership skills?

    I started in the technical services for ANZ and after two years, this role was expanded to the Asia-Pacific region. Having a graduate diploma in Japanese language and an understanding of the cultures across Asia Pacific helped me enormously, as did my PhD. In Asia, formal education is highly valued, and although there were not many women in my field at this time, our customers were very receptive to what I had to say.

    The reason I joined Dow is because Dow invests in people, and not a day has passed where I haven’t learned something, and something of transferable value – if not about our customers and markets, about my team and myself.  My personal motto is to be the best that I can be, and I genuinely believe that when you stop learning, it’s time to go. 

    I like change.  I like challenges and I definitely seek out opportunities and projects with the view to continue developing and growing.  My company has been very receptive in supporting this growth, which has enabled me to broaden my skills and ascend to more senior roles in business and market

    development, channel and distributor management, sales, marketing and strategy development.

    I’ve always gravitated to coaching and mentoring but more recently have formalized this both within Dow and externally, not just for women, but for all; across all education levels with a particular focus on STEM and Leadership skills.  In short – none of us turn up to fail, yet not enough effort is allocated to guidance early or when it’s needed most. 

    The reason I joined Dow is because Dow invests in people,
    and not a day has passed where I haven’t learned something,
    and something of transferable value.

    You have been a WIL member for over three years, and Dow will be supporting our 2018 Annual Gathering in Warsaw; how important do you believe is the promotion of women leadership and how is Dow tackling this matter?

    As a proud WIL member, I’m deeply engaged in supporting the advancement of women to leadership positions and regularly join international panel discussions to talk about the importance of promoting gender parity in the workplace. When we respect the diversity of our workplace, we create an inclusive environment where everyone can perform to their highest potential.

    At Dow, we are committed to building a vibrant, diverse and talented employee base — investing in each employee’s growth and development as part of Dow's inclusive global community. We value the differing experiences, backgrounds and perspectives our employees bring, and rely on those differences to fuel innovation.


    Dow’s strategic focus is to help Dow women grow their skills for today and prepare for the future’s unique market challenges.  For more than 20 years, Dow’s Women Innovation Network – one of our eight employee resource groups – has provided a framework for Dow women around the globe to share experiences, find mentors, seek professional development and gain access to senior leadership.

    When we respect the diversity of our workplace,
    we create an inclusive environment where
    everyone can perform to their highest potential.

    Apart from gender equality and diversity, how is Dow committing to CSR?

    Corporate Social Responsibility is an integral component of Dow's identity.  Dow is committed to identifying, understanding and addressing society’s most pressing challenges and determining how the company can help provide solutions to create sustainable communities throughout the world. 
    As part of this effort, Dow looks for solutions to enable economic development, sustainability, and education that lead to socially healthy and resilient communities, while also supporting and furthering business success, in alignment with the company’s 2025 Sustainability Goals.  Dow’s holistic approach promotes relevant, long-term change for communities by engaging in integrated solutions and cross-sector collaborations.

    Dow’s Global Citizenship efforts are multi-pronged and focus on education, workforce development, hunger, water resources, substandard housing, energy efficiency, and poor health. Dow focuses these efforts within two strategic commitments: Building the Workforce of Tomorrow and Innovating for Global Solutions.

    Through Global Citizenship, Dow puts its commitment to advancing human progress into action. Dow is a catalyst for positive change around the world.

    Dow’s Global Citizenship efforts are multi-pronged and focus on education,
    workforce development, hunger, water resources,
    substandard housing, energy efficiency, and poor health.

    If you had to recommend a book or paper to our network what would that be?

    I recommend, Carla Harris, “Strategize to Win” and if you cannot make the time to read the book, definitely view the various videos of her talks and especially note her messages on power and  “relationship currency”.

    Biography

    Dr Despina Anastasiou is Regional President for Dow in Central Europe. In this role, she is responsible for leading Dow’s operations across the Central European region with a particular focus on exploring and driving business growth. She is a member of Dow’s European Leadership team, the European Women’s Innovation Network and Sustainability Steering teams and a board member for both the American Hellenic Chamber of Commerce and the Hellenic Association of Chemical Industries.


    Despina joined Dow Chemical Australia in 1990 and in the years that followed, she has held diverse roles of increasing responsibility in Market and Account Management, Business Development and Business Leadership across a broad range of products, markets and countries, including a three year assignment in Shanghai China. In late 2013, Despina was named President for Dow Hellas relocating to Athens, Greece with her family and was appointed to her current role of Regional President Dow Central Europe on March 1, 2016.

    Despina attended Monash University in Melbourne, Australia and holds a B.Sc. (hons) and a Ph.D. in Chemistry. She also holds a Graduate Diploma in Japanese language from Swinburne University. Despina and her husband Peter live in Athens Greece and have three sons.

  • 31 May 2018 10:51 | Anonymous

    Valérie Ferret is the new Vice President of Learning Experiences (Education) at Dassault Systèmes, Number 1 in the top 100 most sustainable companies in the world. WIL had the pleasure to interview Valérie and discuss her leap from Legal Counsel to the French-American Chamber of Commerce, to working in the private sector. We also discussed the importance of remaining sustainable at heart, the need for more women in tech and the importance of networking inside and outside of the WIL community!

    What prompted your career change from legal counsel in a Law Firm to working as Public Affairs and Sustainability Manager at Dassault?

    After graduating from Law School, I worked as Legal Counsel from 2002-2006 before moving to the United States. As I realized that my degree in Law would not be that useful for an American market, I began networking and eventually became Director of the French-American Chamber of Commerce. In this role, I was responsible for advocating the French Business community to both the French and local government.

    Whilst working at the Chamber of Commerce, my knowledge of technology was limited. However, a presentation from Dassault Systèmes convinced me of the importance of bringing good to society through technology and I decided to make the change to the corporate world.

    So, to answer your question, my career change was driven by meeting new people, extending my horizons and being open to new opportunities!

    I was convinced of the importance of bringing good to society
    through technology and made the change to the corporate world

    In January 2018, Dassault was named no1 in the top 100 most sustainable companies in the world by Corporate Knights. (See here) As Public Affairs & CSR Manager, how did you and the company implement the Dassault Systèmes’ vision of Corporate Social Responsibility?

    When I Joined Dassault Systèmes in 2008, as manager for Public Affairs & CSR, my mission was to expand and nurture the global influencer’s network to position the company as the best partner for sustainable innovation. It was a time when Dassault Systèmes had redefined its purpose to provide business and people with virtual universes to imagine sustainable innovations. Therefore the CSR mission was not one of a dedicated organization but the company purpose.  This was a very visionary approach, and I was exciting about leading a cross-organization project.

    Achieving Number 1 ranking is a recognition that this approach to sustainability is successful, not only in terms of social and environmental impact but also of our overall performance as this ranking relies on the computation of many different indicators, including innovation, financial and fiscal ones.

    To achieve this high ranking, we have put into place a robust environmental process to assess and mitigate our environmental footprint, as well as strong policies on our social indicators such as the promotion of women in the company.  

    Do you believe that the 4th industrial revolution is a sustainability revolution?

    Definitely! More precisely, we refer to this as the Industry Renaissance as it is about the total redefinition of the industry rather than the rebirth or optimization of the existing one. In other words, not only should the focus be on digitizing the industry but on inventing a whole set of solutions with new means of production for new categories of consumers. We call them experiences in Dassault Systèmes.

    For example, the Industry Renaissance will most likely bring a whole new mobility experience (car sharing, connected vehicles…) and the digital world allows for the new definition of models to be sustainable by heart.

    At Dassault Systèmes, we have a start-up accelerator and incubator, the 3DEXPERIENC Lab, which provides start-ups with the 3DEXPERIENCE platform, making it feasible for them to design their products and giving them the ability to grow as a company. We have great examples of start-ups which thought about their concept as sustainable innovations such as “L’increvable”. This company does not produce a washing machine, but a personalize washing experience with a machine built to last the longest possible time. It was built on the circular economy principles. There is also a generation effect with the willingness to shake up and disrupt the existing models.

    Two years on from the Paris agreement COP21, how successful do you believe it has been since its introduction? And has it unlocked new opportunities for business?

    There are two ways in which a sustainable model can emerge. The first is a pro regulation approach, such as the Paris agreement, which is a belief that we will bring the right constraints in order to foster innovation. The second approach is through a market approach, consumer-driven.  

    Currently, countries have not reached the collective commitment they made, as we still sit between 3-5 degrees rise and some countries are backing out of the commitment. To bring all the countries back together in agreement is a long process. Therefore, I strongly believe that we should focus on providing people and innovators, with the right tools, skills, and mindset to bring disruptive experiences to the market which will be sustainable innovations.  

    Eventually, we won’t need the Paris agreement, once we’ll have an innovation on renewable energy storage which will be competitive.

    We currently have a unique opportunity to define the models for the future, we need to put the right efforts on research and innovation for sustainability.

    We need to ensure we have people who want to innovate,
    with sustainability at the heart of the model.

     As a member of WIL for over 7 years now, how important do you believe is the promotion of women and overall diversity within a company?

    It is VERY important. All over the world the position of women is still low within society, yet we realize that no country can lead with only one half of society. It is not about promoting women for the sake of promoting women, it is about a society working together be it in an organization, enterprise, company, NGO’s with all talents to solve the global challenges ahead of us.

    Working for a Tech company, I know how much of a challenge it is to hire women. When we recruit from top Schools, there are less than 15% of women graduating making it more difficult to find the balance!

    As Engineers, we want to solve issues and solve challenges
    and for this we need all of society, men and women.

    What I most appreciate as a member of WIL is the opportunity to meet and exchange with women who come from very different sectors, allowing us to learn from one another, go outside the boundaries and scope of which we are used to, and come up with new and innovative ideas!


    Biography

    Valerie Ferret is VP of Learning Experience (Education) at Dassault Systèmes. Her mission is to connect education and industry on the 3DEXPERIENCE platform, to provide the right skills and right mindset for people in the Industry Renaissance.

    Valerie Ferret joined Dassault Systèmes in 2008, as Public Affairs and CSR manager. In 2012 she became Public Affairs and Sustainability Director. She was responsible for developing the global influencer network to promote the company vision to provide businesses and people with 3DEXPERIENCE universes to imagine sustainable innovations.

    Valerie started her career in France in 2002 as legal counsel. Two years later, she joined a fast-growing private postal services operator in Luxemburg to create the in-house legal function. In 2006, she moved to the US and became Executive Director of the French-American Chamber of Commerce in Boston. Valerie holds a law degree from University of Montpellier.  She is married and proud mother of two children.


  • 30 Apr 2018 10:22 | Anonymous


    For this month’s interview, we have had the pleasure to meet WIL member Isabella Lenarduzzi, a committed feminist, entrepreneur, gender equality expert and the founder of the social enterprise JUMP, «Promoting gender equality, Advancing the economy». Since she was a child, Isabella has always wanted to make an impact in society, and after many years as a social entrepreneur, she decided to use her personal and professional experience to specifically help other women reach their full potential and autonomy.




    Our first interview with you was in 2009, just a few years after you created JUMP, which has become a leading international social enterprise. Could you tell us more about JUMP and how it has evolved over the years? Did its mission and activities change with the society’s developments with regards to gender equality?

    I created JUMP in 2006 in Brussels, which later opened in Paris and Lyon. Over the years, I realised that in order to close the gap between women and men, working with women is not enough: we also need to work with companies and with men. Corporate culture is indeed too often masculine, leading women to adapt to specific behaviours, values and ways of working. This is why men must understand that gender equality is not only a women's problem and must commit to also contribute to trigger change.

    Our headline thus went from "JUMP for active women” to "JUMP promoting gender equality, advancing the economy": by transforming the corporate culture in a more inclusive one, we can change the rules of the economy, and by changing the economy, we can then change the world.

     ‘Corporate culture is indeed too often masculine,
     leading women to adapt to specific
     behaviours, values and ways of working’


    Before creating JUMP, you had a long career as a social entrepreneur. How did this will to change the world get started and why did you decide to work specifically on the issue of gender equality?

    Since I can remember, I have always wanted to change the world by bieingan activist or a political leader. At University, a colleague of mine who was already an entrepreneur asked me to launch a magazine for the campus. This initiative ended up being hugely successful and became a company of more than 50 employees, later sold to a big multinational. This experience led me to believe that also as an entrepreneur, I could have a positive impact on the world.

    I decided to work specifically on the issue of gender equality after reading a book by Paule Salomon, entitled "La Femme Solaire", which made me realize how powerful a woman could be if she combines her masculinity and femininity. Until then, I had only exploited my masculine side and tried to hide my feminine one, as I thought it was not needed to be considered as a leader, or even severely judged in the professional world. I decided to embrace my femininity entirely and to support other women in doing so and in reaching their full potential.


    Is this why you associate JUMP with the pink color, usually depicted as a “girly” colour?

    Exactly. I faced tremendous resistance when I chose pink to represent my company, especially from women, but I decided to pursue this decision because I strongly believe that women and men alike should embrace their femininity and that pink should thus be seen as a business colour like any other.

    Using pink is a statement that we no longer have to hide our femininity and adapt to the dominant leadership style and that on the contrary, we can be feminine and powerful at the same time!

    Using pink is a statement that we no longer have to hide our feminity
     and adapt to the dominant leadership style!


    What do you think are the difficulties women face when creating their organisation?

    Most of the time, women are less likely to open a company, or an organisation compared to men. Women certainly want to thrive in what they can do best, but they are also financially risk-averse and want to have a good work-life balance.

    At the same time, self-employed women globally earn half of what men earn for the same job,  but take charge of more than 70% of all unpaid work (domestic and family work). Being financially vulnerable, they are less likely to open their organisation and take such a risk that could jeopardise the balance of their personal life (meaning family, children...). 

    I believe and strongly advocate that women and men are equally capable of founding their own organisation and succeed in doing so if they do not lower their professional aspiration and pursue a filed they are really passionate about and want to be unique.


    What are the key messages that you share with organisations that want to promote women in leadership roles and leverage female talent?

    One of our key messages is that by having better gender balance in decision making positions, companies will obtain better innovation strategies and then reach higher level of success in the market. Gender diversity is thus strategically crucial for companies!

    Another strong statement is that the way women are perceived in companies has to change. For example, when a woman asks for a pay raise, she is often seen as overly ambitious and, in some way, arrogant (“bossy”), whereas a man in the same situation is seen as a hard-working leader. Therefore, a substantial cultural shift in companies is needed so that women and men’s behaviours and actions stop from being perceived differently!

    Gender diversity is thus strategically crucial for companies!


    Where do you see JUMP heading to in the next five years?

    My objective is to push even further our mission so that more companies become fully inclusive.  Spreading our mission would mean that we can impact the society in which we live even more and trigger a cultural shift.

    We are thus planning to broaden our horizons and open more offices around Europe, such as Germany, still bearing in mind that different approaches are needed because there are substantial cultural differences between countries and cities in the way women are perceived.


  • 24 Jan 2018 14:44 | Anonymous

    From El Salvador to France, first business lawyer then international affairs counsel, speaking three languages, Kenia Denoyés was named one of the most successful Salvadoran women expatriates by the El Salvador Ministry of Foreign Affairs and the Embassy of El Salvador in Brazil in 2015.

    Based in Paris, Kenia is the Associate General Counsel-Europe for Hanesbrands Inc., the world’s largest marketer of everyday basic apparel. She started her career as a business lawyer in 2002, and occupied various positions at Hanesbrands Inc. and JCDecaux, that led her to work both in Latin America and in Europe. 

    “Will is power, discipline is always the method, smiling is a world-wide language, and that is a common denominator anywhere you go.” These are some of the inspiring words of Kenia. If you want to discover more, read our interview!

    You started your career as a business lawyer, then you became corporate associate. What drove you to integrate the corporate world, and would you consider practicing as a lawyer again one day?

    It is my taste for challenge and novelty that drove me to integrate the corporate world. I was offered the role as head in-house counsel for Latin America when I was 30 years old: this would be my first experience in-house and the first time I would be working directly with matters in jurisdictions like Brazil and Argentina. What could be more appealing? A whole new world literally opened to me, with countless opportunities to learn something new. I found it very stimulating to see the flipside of things, such as taking calculated risks on a regular basis, or learning about the impact of my profession on the course of a company's business -and vice versa.

     However, I do miss the advantages of private practice, including the chance of getting to know the most intimate details of the law or the doctrine, or being the precursors of new legal concepts or methods. For this reason, I would not exclude practicing as a lawyer again in the long-term future.

    Overseeing the legal affairs of Hanesbrands Inc. in the EU, South Africa and Russia, what are the specific issues you have to deal with and the challenges you have to address?

    We deal with any and all legal matters related to the manufacturing and sale of apparel, which goes from ensuring the respect of our consumers’ rights (through adequate labels and packaging, loyal advertising, transparency, etc.), or defending our company's rights from third parties, and ensuring compliance with laws that are applicable to us in our capacity of employers, vendors or data controllers and processors.

     A typical day might start by organizing a merger in France, followed by a labour litigation matter in Italy, a packaging issue in Russia and finishing with the review of a new contract for the UK.  Face to the volume and the variety of matters, my biggest challenge is to keep my mind open to the specific needs of each jurisdiction and business, and keep my priorities aligned with those of the business. 

    “My biggest challenge is to keep my mind open to the specific needs of each jurisdiction and business.”

    You were named one of the most successful Salvadoran women expatriates. How do your many international experiences help you succeed in your current position ?

    Greatly! My experience abroad is an almost unlimited source of ideas and inspiration. If something worked fine in Brazil, why not give it a try in France? Sometimes only a little tweak would need to be done! But more importantly, living abroad taught me that boundaries are in one’s head: will is power, discipline is always the method, smiling is a world-wide language, and that is a common denominator anywhere you go.

    “Living abroad taught me that boundaries are in one’s head.”

    Despite your international experience and studies, do you still feel deeply rooted in your culture and home country?

    Absolutely. Salvadorans are well-known for their industriousness, their hard-working ethics and their hospitality. I would like to think that I represent those qualities well, and that it will be the case no matter where I am.

    CSR (Corporate Social Responsibility) is one of the biggest challenges facing organizations today and it seems to be an important issue for you. What are the actions implemented by Hanesbrands Inc. in this regard?  

    Our Hanes for Good program is very rich.

    In collaboration with the Wake Forest University, we provide medical assistance to communities in need in Central America and the Caribbean, we encourage our employees to pursue their education and hundreds of our employees in El Salvador and Honduras have obtained high school diplomas and superior education scholarships.

    Together with the Glasswing foundation, we sponsor after-school activities for communities threatened by the presence of gangs, as a measure to help keep children and teenagers in the right path. We support our communities’ environmental initiatives and our supply chain has been many times recognized for making a mindful use of the resources during the manufacturing process.

    I could go on and on. I am very proud of working for a company that is sincerely committed to doing things right.

    In the course of your career, you helped to negotiate several collective bargaining agreements. Could you tell us about a memorable case for which you had to use your negotiation skills ?

    One of the most useful negotiation lessons I have learned is to always seek to create value for both parties. When we focus on interests instead of positions, things are never black or white, there is always a range of gray in the middle. For instance, during a negotiation in the Dominican Republic, we had several occasions to reflect on the “orange example”: two parties are fighting endlessly for an orange ( “I need the orange”,” I need it too”, “I deserve the orange”, “I deserve it too”… ) until they realize that one of them wants the orange to make some juice, whilst the other wants the peel to make some orange jam.

    “One of the most useful negotiation lessons I have learned is to always seek to create value for both parties.”

    You are the youngest member of Hanes Europe’s Leadership Team: how did you work your way up so quickly in the company and what are the best pieces of career advice you would give to  younger generation ?

    I grew up being very close to my grandmother. She used to say all the time that “if other children can do it, you can do it too”. It seems that learning by repetition works, because that is the one idea that stuck with me throughout my life. If I were to give my son a piece of advice, that would be the following: you need to believe in yourself first, and the rest will come.

  • 22 Dec 2017 16:44 | Anonymous

    One of the most debated topics at the moment in the tech industry and beyond, is the protection of personal data, in light of the vast technological developments. As a response to the rapidly-evolving digital environment and its associated risks, the European General Data Protection Regulation will enter into force in May 2018.  This new EU regulation, designed to harmonize data privacy laws across Europe and to set a new standard for consumer rights, is not without posing challenges to many organizations across Europe striving to implement the appropriate level of compliance in their data management processes.

    To learn more about the implications of the GDPR and about the legal issues arising in the wake of new technologies, WIL had the pleasure to interview one of its Founding Board Members, Béatrice Delmas-Linel, who has recently contributed (inter alia with Thaima Samman, WIL President) to a publication meant to inform businesses regarding tools and methodology to reach compliance with the GDPR.

    Béatrice is the Managing Partner of the Paris Office of the international legal practice Osborne Clarke. In 2012, she was recognised as one of the leading IT lawyers in France by her peers and distinguished as Chevalier de l’Ordre National du Mérite, notably for her contribution to the digital economy. Béatrice is also Coordinator of a Master programme in IP and Digital Law at the HEAD – Hautes Études Appliquées du Droit in Paris.

    Technology tends to scare a lot of lawyers – obviously not you. What led you to gravitate, as a lawyer, towards Digital Technology?

    It was a combination of opportunity and personal inclination. In the early nineties, I happened to work for a law firm which was representing clients such as Apple and Microsoft. When the internet economy developed, I was intrigued by the debate at the time, especially on whether the internet was a ‘no-law-zone’ or not, what it meant for society and existing laws. I saw an exciting challenge in finding answers on how law could apply to the new technologies.

    Now 27 years later, technology is everywhere and its far more complex than back then, but I still see a challenge into bringing innovation back to the basic principles of law. The same reaction happens with each new technology and I am always eager to decrypt and understand the technology so as to be in a position to analyse how our existing laws do apply but also where any gap is that may require additional legislation. For instance GDPR reflects how personal data has become key in today's economy and requires enhanced protection. Artificial intelligence is becoming a key element of new technologies but raise core questions with respect to the ownership and protection of algorithms as well as liability and ethics.

    You have recently co-authored a publication to inform businesses regarding the compliance with the General Data Protection Regulation (GDPR), which aims to bring the laws regarding personal data protection in line with the realities of the Digital Age. Can you tell us more about it?

    This is a white paper, sponsored by three trade organizations (CIGREF, AFAI and TechinFrance), that is trying to inform businesses regarding the compliance with the GDPR and aims at helping businesses to be compliant with the new Regulation.

    As a lawyer, I believe that it is better to explain the opportunities this Regulation brings to our clients’ businesses, rather than letting companies being motivated only by the gola of avoiding the applicable fine for non-compliance. By implementing the required tools of the Regulation, clients will invest into the healthy long term management of data of their employees and customers, having in mind that data are today one of the most valuable assets for companies. The Regulation is a way for them to take control of their data, to show accountability and as such, to create trust among their employees and customers.  I believe that the more digital economy is expanding, the more trust is becoming a valuable competitive differentiator in business.

    What potential does blockchain technology have from your point of view?

    Blockchain is a fascinating technology, because it can remove the need for transaction intermediaries, like banks. In addition, we can see many potential applications of blockchain that go way beyond just payments or cryptocurrencies. In fact, blockchain could revolutionize how we interact with intellectual property, capital markets, insurance, etc.

    However, the question becomes whether this technology will provide a sufficient level of trust, so that it could have the potential to eliminate such intermediaries.

    “From an environmental standpoint, the more we become dependent on any kind of digital network,  we should ask ourselves how will we able to sustain the vast amount of energy that is required for new technologies.”

    Now, blockchain may bring a new world to our society the way Internet did, but this type of technology requires huge amounts of energy across the world and as we become more and more dependent on such networks , we should ask ourselves how will we able to sustain the vast amount of energy that is required for new technologies.

    Could you explain briefly the difference between smart contracts as used in blockchain industry and traditional legal contracts? What are the possible legal issues of doing business with them?  Will they enable to cut out the middleman and if so, do lawyers need to worry?

    Simply stated, the difference between smart contracts and traditional legal contracts is automation. Smart contracts are a form of automated contracts that use pre-defined rules to facilitate the exchange of nearly any good or service. In fact, we already use smart contracts in our daily lives. For example, when you want to park your car, you go to the parking meter, you insert money and you receive a parking ticket that gives you specific rights to use that parking space. You do not negotiate nor draft a contract.

    This is an example of a very basic form of smart contract, but the systems based on artificial intelligence and blockchain will now provide us with extremely customized offers. Smart contracts will evolve and will be able to process more complex transactions.

    “Smart contracts mean lawyers will need to be smarter.”

    The need for lawyers will not disappear, but they will need to adapt. Rather than a threat, it should be seen as an opportunity for lawyers to show their added value. Smart contracts mean lawyers will need to be smarter.

    As a technology lawyer, I have responsibility towards younger generation of lawyers to make them understand that what matters isn’t often  what is written in the civil code but rather what is the role of law in society and how to question the existing law.  If I look at a contract, I ask myself, why do certain parties want a contract, what is their interest? What is the issue at hand? I tell younger lawyers to ask their client more questions to better understand their needs and therefore to create terms that are truly adapted.

    You are a founding Board Member of WIL and initiator of WIL’s partnership with Osborne Clarke France. What prompted you to take an active part in this cause and could you share some of the best practices in your group with regard to promoting gender parity and woman leadership?

    The mission statement of WIL is very appealing to me – it is the opportunity to network outside your usual horizons – across countries, sectors and professions.  As an entrepreneur and senior-level women I also feel that it is important to be active with leadership programme such as WIL’s Women Talent Pool programme so as to share my experience and give advice.

    At Osborne Clarke in Paris, we give special attention to diversity, gender diversity in particular as we think that parity is healthy: three out of our five founding partners and two senior partners are women! 

    We also wish to encourage the next generation of women to not fear leadership and entrepreneurship, and within Osborne Clarke International we have launched various initiatives to ensure that female voices are being heard.

    “I never felt that being a women could be a handicap but neither an advantage. I felt different and I always believed that difference is an opportunity."

    Which advice would you give to women ?

    I never felt that being a women could be a handicap but neither an advantage. I felt different and I always believed that difference is an opportunity.

    However, women must work on making that difference more visible, in a positive and effective way. In my opinion, women often take it for granted that someone is going to acknowledge what they have worked on, which in reality is not the case. Therefore, my advice to women is always to make sure they spare at least ten percent of their professional time in order to give more visibility to their work. Doing a good job is not enough, one has to make sure it gets noticed. In French we call that "savoir faire et faire savoir", which can be translated by "know how, and make it known"!


  • 30 Nov 2017 12:09 | Anonymous

    This year, WIL’s partner INSEAD, a top international business school, marks the 50th anniversary since the first woman was admitted to its MBA programme. The timing provides us with a great opportunity to discuss with our Board Member Nida Januskis, Associate Dean of Advancement about how INSEAD is promoting career advancement among women, notably through its partnership with WIL, and learn about her own experience of combining a career with a family life. And as it is quite rare to meet an American and Lithuanian living in France, we also used this occasion to learn more about Nida’s origins and her views on preserving one’s language and culture!

     This year, INSEAD celebrates 50 years as one of the first business schools in the world that admitted women to its MBA programme. However today, only 30% of all applicants are women. What do you think is the reason for this number of women who are interested in the programme, and what can be done to increase their participation?

    There are several reasons why fewer women are applying to the MBA programme. The first is that the average applicant age at INSEAD is higher compared to our peer schools. The second is that INSEAD is a global business school, which means that we have women applicants from all over the world. Some countries are well-represented by women, such as the US and China, with more than 40% participation rates. However, we would like more representation from Central and Southern Europe, and we will be focusing on growing these numbers.  Finally, as we have a global pool of women applicants, their financial challenges are more complex. By increasing our scholarship offerings, we hope to better facilitate their access to INSEAD.   

     It is our aim to increase the percentage of women students in our MBA programme to 40% overall in the next five years. We have taken a number of steps to achieve this ambitious goal.  For example, we have started a targeted campaign called Limitless to attract more women applicants. The campaign highlights our alumnae by featuring their stories, which we hope will inspire other women to join us.  We also plan to expand the applicant pool by targeting younger women and building referral programmes.

    During the application process at INSEAD, the applicant is always interviewed by two of our Alumni. In order to avoid biases, we are making sure that in the case of a woman applicant, she is always interviewed by at least one woman, which was not the case in the past.


    “It is our aim to increase the percentage of women students in our MBA programme to 40% in the next five years. To attract them, we have started a targeted campaign called Limitless.”


    INSEAD has chosen to partner with WIL and also offers a customized Woman Global Leaders Programme. Can you tell us why?

    This year, INSEAD celebrates the 50th anniversary since women were first admitted to our MBA programme. We realize that partnerships with organizations like WIL, and in particular, WIL’s Women Talent Pool programme, help to feed our pipeline. This partnership is very important to INSEAD and is very much aligned with our mission and values.

    INSEAD also offers a Women Leaders Programme to executives. The programme addresses the challenges women face when progressing into senior leadership positions.  It is specifically designed for women with 15 years, or more, of professional experience.


    “The partnership with WIL and in particular WIL’s Talent Pool Programme is very important to INSEAD and is very much aligned with our mission and our values.”


    You are a great example that taking maternity leave is not an obstacle to a career advancement for professional women. You were working for Harvard Business School (HBS) as an Associate Director for External Relations when you moved to Paris and decided to stay at home with your children for almost three years.  What led you to make this decision, and did you disconnect entirely from your professional life during that period?  In addition, what was the biggest challenge you encountered upon your return?

    I was working for HBS in Boston for almost 6 years when my husband was transferred to Paris. Although I have never thought I would stay at home with my children, I realized that this was a good opportunity for me to learn French and become part of the community. At the time, I was doing pro-bono work, such as fundraising for schools and nonprofits. Looking back, I think it was the best decision I could have made at the time.

    Nevertheless, after three years at home, I wanted to return to the workforce, knowing that I had a lot of value to bring. Maternity leave for me was not an obstacle, and I was lucky enough that my previous employer Harvard Business School was entering their second capital campaign and recruited me back to work for them remotely. The challenges were mostly logistical and related to childcare. However, at the time, I was fortunate that my office was within walking distance of where we lived so it ended up being an easy transition. Now, I enjoy being a working mom, and I also feel that I am being a better mom because of it.

    As already mentioned, upon your return, you started working for HBS International Alumni Development Team, where you were raising private funds from former students. When it comes to asking for money,  Europeans are very different from Americans – was this an obstacle? How did this experience benefit you once you joined INSEAD as an Executive Director for Development in 2016?

    The culture of philanthropy in Europe is very different from that of the US, where one is exposed to fundraising at an early age, often through a sports team, your school, or through your church. By the time one attends University in the US, fundraising has become an accepted, and even welcomed, way to elevate institutions one cares most deeply about.  In a strong sense, philanthropy is seen as an investment in the self, as to improve the institutions that have launched our careers can only improve our own standing in the world.  


    “INSEAD was founded on the idea of rebuilding a war-torn Europe by bringing people together through business education.”


    Nonetheless, the tide is changing, and Europeans are starting to understand that fundraising is important. If we can make the case that their donation to an organization or to a school will make an impact and that it will touch more people, than people will be willing to donate.

    INSEAD was founded on the idea of rebuilding a war-torn Europe by bringing people together through business education. I feel that we have stayed true to our mission and that the funds we raise go to good causes, such as scholarships, thought leadership and new ventures. Our alumni understand that for the school to compete with peer schools and to promote our mission, it is important for them to support INSEAD.

    You are American and Lithuanian and have been living in France for 9 years. Where do you feel at home and how important is the preservation of one’s cultural origins for you?


    “I believe the language is key to preserving one’s cultural identity, and that it is the greatest gift you can give to your children.”


    Being an American, Lithuanian and living in France, I truly feel at home at a global institution such as INSEAD.  In fact it makes me think of my children, who are third culture kids and whom I wish to raise as global citizens of the world. I believe that language is key to preserving one’s cultural identity, and that it is the greatest gift you can give to your children.


    Final words: 

    INSEAD’s flagship MBA programme has a policy that no more than 10-12% of the class is represented by any one nationality, which makes diversity part of INSEAD’s DNA. Diversity adds value to the conversations and the decision-making process, which is often lacking in corporate boards. I believe that being inclusive, diverse and gender-balanced is of utmost importance for INSEAD, which is also why our gender initiative, in which men are also involved, can make a big difference in management education. 


  • 20 Nov 2017 10:52 | Anonymous

    Could the Blockchain, the technology underpinning digital currencies like Bitcoin, transform how our economies work and foster financial inclusion and gender equality? WIL had the pleasure to interview WIL Board Member Marina Niforos on this topic. Marina is the founder and Principal of Logos Global Advisors, a strategic advisory firm to high-growth startups and large multinationals and a recognized expert, author and speaker on economic competitiveness and digital transformation. Recently, her whitepaper series the impact of blockchain were compiled in a special International Finance Corporation (IFC) Report, Blockchain: Opportunities for Private Enterprises in Emerging Markets, that has been distributed in the context of the World Bank’s Annual Meetings.


    If you had to explain Blockchain to a total newcomer, what is the most exciting thing about it?

    Blockchain is an emerging technology that offers the possibility of re-engineering economic models and enabling the creation of markets and products that were previously unavailable or unprofitable across emerging markets.  Blockchain is a database ledger that functions like a distributed network. It is often referred to as a distributed ledger that can register blocks of cryptographically-secure, tamper-proof data with members of a network. This unique structure offers near-frictionless cooperation between these entities, allowing them to transfer value or information without need of a central authority or intermediary. Its potential to deliver a new mechanism of ‘trust’ and to significantly limit transaction costs offers great promise for leveraging the technology to boost economic development in emerging markets. Evangelists call it a digital revolution and sceptics dismiss it as a combination of existing technologies with exaggerated potential. Despite its detractors, venture capital flowing into blockchain companies hit $544 million last year, according to KPMG.

    "Blockchain is an emerging technology that offers the possibility of re-engineering economic models and enabling the creation of markets and products that were previously unavailable or unprofitable across emerging markets."

    Blockchain’s ability to send blocks of cryptographically-secured, tamper-proof data through a decentralized network provides a scalable, secure system that can be applied to all kinds of transactions. The technology can help identify, authenticate, and track goods moving across different countries and modes of transportation. Ethereum — a second-generation blockchain — provides a programmable blockchain platform with ‘smart contracts’ that can be used in numerous scenarios, including the transfer of property titles, settlement of financial derivatives, shipment of goods, and payment of royalties to artists.

    Does it hold a potential to transform the economy and can we speak about the second generation of internet? Which industries will benefit most from it and what challenges does Blockchain still needs to overcome to become a mainstream technology? 

    Blockchain holds enormous potential to transform our economy. What the Internet did for the exchange of information, Blockchain can do for the exchange of value, eliminating the need for a trusted third party to authenticate and validate transactions and thereby significantly disrupting existing business models. It has the potential to deliver productivity gains to multiple industries, from the financial sector to energy markets, supply chains, health care, intellectual property management, the public sector, and beyond.

    "Emerging markets may prove to be ideal for the adoption of blockchain-based financial solutions due to their underserved populations, higher banking risks, lower bank penetration and legacy systems, and greater presence of digital financing."

    The financial services industry has been an early experimenter on and adopter of blockchain technology. Financial institutions around the world find their business models continually tested by technological innovation. The emergence of innovative digital financial technologies (fintech), including blockchain, is challenging traditional players in the sector by demonstrating new ways to deliver value across the entire financial value chain. And emerging markets may prove to be ideal for the adoption of blockchain-based financial solutions due to their underserved populations, higher banking risks, lower bank penetration and legacy systems, and greater presence of digital financing. The convergence of these factors may provide the basis for a faster adoption of the technology and could result in a technological leapfrog that boosts financial inclusion and growth.

    The technology is in early stages of development and will need to overcome serious challenges and risks, both technical and regulatory, before it achieves widespread adoption. Questions remain about blockchain’s scalability, interoperability, security, transition costs, data privacy, and governance. We are at the beginning of this experiment and the road to maturity is likely to create both winners and losers before sustainable and profitable business models can emerge and full network effects can be seen. Companies and regulators will need to strike a balance between allowing enough space for the innovation ecosystem to flourish, while also effectively managing the associated risks and costs. Companies—in emerging markets and elsewhere—can neither afford to wait until the outcome is evident nor expose their existing business models to overly risky wholescale blockchain initiatives. Instead, they will need to adopt an experimental approach that allows them to develop options and thereby learn in the process, inform their strategies, and improve their value propositions.

    In your final white paper, you make the case about Blockchain being the technology of inclusion. How can it address the barriers to gender equality? 

    Blockchain can also be used beyond fintech for a more sustainable and inclusive management of global supply chains. Two critical attributes of the blockchain in particular—the reduction of agency costs and auditable traceability—may help to boost trade facilitation as well as ensure compliance with specific goals regarding sustainability and gender inclusion. Two supply chains where specific experimentation with blockchain is taking place are food and agribusiness, and pharmaceutical safety.

    "Two critical attributes of the blockchain in particular—the reduction of agency costs and auditable traceability—may help to boost trade facilitation as well as ensure compliance with specific goals regarding sustainability and gender inclusion."

    Blockchain offers the potential to address some of the barriers to women’s inclusion in global value chains and their economic empowerment, both as individuals and as business owners. It could provide a cost efficient digital identity, which can help overcome women’s comparatively low access to formal identification and offer an entry to formal roles and remuneration in supply chains. It could also help women establish ownership of disputed land titles. Additionally, it could promote financial inclusion by helping women establish credit scores through alternative credit data sources, bypassing traditional intermediaries and banks. Finally, blockchain’s auditability and traceability can provide a tool for the monitoring and enforcement of supplier inclusion and gender empowerment initiatives that are currently difficult to monitor and enforce. Investors and credit agencies are now paying greater attention to non-financial performance issues, including human rights and gender equality. While blockchain technology alone is not sufficient to address the cultural and structural issues underlying the challenge of gender equality, it does present a strong toolkit to tackle significant facets of the issue. The potential benefits of even marginal change can be significant for both the private sector and entire economies.

  • 13 Sep 2017 12:15 | Deleted user
    Only a few years after participating in our Women Talent Pool (WTP) program, Ariane Gorin converted the try and is now the President of Expedia Partner Solutions.* When she participated in our WTP program in 2012, she was Director of the Office Product Division for Microsoft France, after having learned the ropes in the United States, first at Goldman Sachs and then at the Boston Consulting Group. She has broad international experience in sales, as well as in marketing and strategy and is also member of the Advisory Board of the Royal Philharmonic Orchestra and member of the Board of Directors of Adecco.

    We are very proud to welcome her among our members, and on this occasion, to have the opportunity to learn more about her already impressive career and her insight on what it takes to become a successful leader!

    * The interview took place in September 2017, before the appointment of Ariane Gorin as the President of Expedia Partner Solutions in December 2017. 

    Since 2014, you have been the Senior Vice-President and General Manager of the Expedia Affiliate Network brand. Can you tell us more about your current role and in which ways it fulfills your ambitions?

    Expedia is a global travel and technology company, and Expedia Affiliate Network (EAN) is our global B2B partnership brand, powering the hotel business of hundreds of partners worldwide such as airlines, online travel agencies and corporate travel companies, Through EAN, millions of travelers are able to find the perfect hotels for their trips. At our core, we are a technology business, with the bulk of our business done through our APIs (Application Program Interface).

    As leader of EAN, I am accountable for the end-to-end results of the division. I recently read an article in which senior female executives explained that their careers accelerated the most when they were accountable for a number and that’s what I’ve experienced. It’s a great feeling to point to the numbers, whether they are financial results or employee engagement survey data and know that I’ve accomplished this with my team. What brings me the most joy in my job, though, is seeing my team accomplish goals they’d initially viewed as out of reach, as well as seeing individuals develop themselves in new and unexpected ways.

    You moved from the USA to France and then to the UK; from Microsoft EMEA to Microsoft France and then to Expedia; from marketing to sales and now general management. Do you think that getting out of your comfort zone has been key to your professional success?

    Absolutely. Whether it was changing geographies or going from strategy to sales to marketing, getting a lot of different experiences helped me become more confident, make better decisions, get more comfortable taking risks and ultimately be a better leader. Getting out of your comfort zone early in your career allows you to absorb and learn from different experiences, failures and successes that you can then use later.

    When I took on my first sales role, leading distribution sales for Microsoft France, I wasn’t sure I could run a sales unit, as my experience had always been in strategy and marketing roles. However, I proved to myself and to other people that I could quickly learn the distribution landscape, build win-win partner relationships and manage an experienced sales team. The learnings from that first sales experience still serve me today.

    Getting out of your comfort zone early in your career allows you to absorb and learn from different experiences, failures and successes that you can then use later.

    Do you think that women can sometimes censor themselves? For example, they may think that they are not ready for a promotion, or do not have the adequate skills. Regarding this matter and based on your personal experience, what would be your advice to negotiate a promotion?

    Studies have shown that women apply for a promotion only when they meet 100 percent of the qualifications, while men apply when they meet just 50 percent. This would suggest that women tend to be less confident in their abilities than men.

    This is mirrored in my personal experience. Five or six years ago, when I was at Microsoft, a role that I was interested in became available but I thought that I wasn’t ready yet so I didn’t raise my hand. Not surprisingly, I didn’t get the job, while the person who did get the job wasn’t any more qualified than I was, but he raised his hand and asked for it. I was disappointed and even mad at myself. After that, I promised myself to always raise my hand for opportunities, even if I feel like I may not be qualified enough. It helps to have mentors and support networks that can help women get over any lack of confidence and to go for stretch opportunities.

    The advice that I would give to young women is the following: get out of your comfort zone, trust your instincts and most importantly, go where there is growth.

    In 2012, you participated in our Women Talent Pool program aimed at supporting high potential women to become leaders, and as Senior Vice President of Expedia Affiliate Network brand, no one can deny that you have become one! What would be your key advice for young women eager to develop their leadership skills?

    I remember one of the WTP events I went to at the French Sénat, with Delphine Arnault (Assistant General Manager of Vuitton since 2003): the participants, all of them women in high-level positions, were very impressive and shared valuable advice which has helped me and inspired me. I thought that one day I wanted to be able to give back in the same way and share my own experiences. Getting to be on talent pools and in contact with such role models certainly contributed to my taking more risks and bigger roles, and I find it gratifying to now be part of the network.

    The advice that I would give to young women is the following: get out of your comfort zone, trust your instincts and most importantly, go where there is growth. There will naturally be more opportunities – and more excitement – in an industry that is growing well. Finally, surround yourself with a support network of family, friend and mentors. I love the concept of a “posse” – a group of peers who support each other.

    How would you describe yourself as a manager? What do you think are the key competences for leading a team successfully ?

    It’s important to tell your team where you want them to go, not how to get there. Nothing demotivates a team like micro-management - this is a sure recipe for disengagement.

    It’s also important to ensure people on your team invest in their own development – whether through stretch assignments, classroom training or mentoring.

    Finally, being a great manager is also about focusing on team dynamics – making sure that you have a balanced and diverse team, that the environment is such that everyone can contribute equally and that the team trusts each other. With my teams, we talk a lot about assuming positive intent, not judging each other, but rather creating a safe and supportive environment for risk-taking.

    You worked both in France and in the US. Which differences did you notice in the workplace regarding the status of women? Where is it more difficult to manage both work and professional life?

    Compared to many of my friends in the USA, I found managing work while building a family easier in France than in the USA - whether it is paid maternity leave, childcare or health care - the infrastructure is much more developed in France than in the US. Fortunately, many companies in the US are catching up, but in France, I found that society at large – and not just employers - place a strong value on allowing women to be parents while continuing to thrive professionally.

    On the other hand, when I moved to France 15 years ago, I remember networks of women professionals were just beginning to emerge, unlike the US where a strong women-centric networking culture already existed. Since then, networks for professional women have developed a lot, whether through WIL or other organizations.

    In 2016, you stated in an interview that 33.3% of Expedia’s leadership roles are held by women ; in which way does Expedia promote inclusion? Which politics are they implementing in order to have more female Executives?

    Like many companies in the tech sector, women are under-represented in leadership roles and acknowledging that gap is the first step. At Expedia, we believe that having a balanced workforce leads to better business outcomes.

    We firmly believe that the conversation about inclusion needs to be one across all managers, male and female, to make an impact within the organization. In June, we released data specific to gender representation noting that we have parity across pay and representation at Expedia, but where we see the drop-off in gender representation parity is at the senior leadership level. As part of this, we are working to educate our workforce and are doing things like offering micro-inequities training to all managers to help identify areas of unconscious bias that may be present.

    At Expedia, we believe that having a balanced workforce leads to better business outcomes.

    We are on a journey toward gender balance and like everything at Expedia, we will follow our “test and learn” philosophy to find the right path. Test & learn follows a real scientific approach where we ask a question, collect the observation, construct a hypothesis, test that out as quickly as possible, then analyze the learning and repeat on that. The methodology makes sure our decision-making is verified by real data & insights, and we will utilize this approach to identify the most effective approaches to achieve true gender balance across our organization.

  • 12 Sep 2017 19:08 | Deleted user

    We are always glad to keep up with our members and follow their career development. In this regard, we had the opportunity to interview Ourania Ekaterinari, one of our committed Greek members.

    Since we last interviewed her in 2013, Ourania's career led her to new paths: she became partner at EY, and more recently CEO and Member of the Board of Directors of the Hellenic Corporation of Assets and Participation (HCAP), a holding company aiming at grouping and managing a wide array of Greek State owned assets and participations.

    In this interview, Ourania shares with us valuable insights on the current and future state of the Greek economy and on the role of the HCAP Fund for the country.

    I believe we can create a strong investment story at a time that many investors are looking to invest capital.

    Almost 10 years after the Greek recession has plunged the country into an unprecedented crisis, what is your vision of the current and future state of the Greek economy?

    Greece has been at the international spotlights for a long time. As you said, it has gone through a very difficult period for many years, with huge fiscal adjustment programs and a GDP decline that has not been witnessed anywhere else in Europe since the World War II.

    Today the country is clearly at a turning point. The challenge Greece is facing today is to attract long term investors for which one has to create a stable economic and business environment, build in trust and common interest.

    Greece’s road to recovery passes also through the implementation of long required and necessary reforms. Very important is also the successful implementation of the privatization program.

    At the same time, many Greek companies have proven how resilient they are and already done most of the required internal changes, while focused on careful cash flow management, at times when access to funding was scarce and expensive. They improved their operations, promoted efficiencies and overall became more extrovert and competitive. Combining these gains with a rich human capital, the excellent climate conditions, the improving infrastructure and geographical location, as well as the fact that Greece shares all European values and principles, I believe we can create a strong investment story at a time that many investors are looking to invest capital.

    The Hellenic Corporation of Assets and Participation (HCAP) was founded in May 2016 as part of the Greek government’s new investment policy. Can you tell us more about its vision and its mission as well as its main objectives?

    The Hellenic Corporation of Assets and Participations (“HCAP”) is a newly established holding company, operating in accordance with the rules of the private economy, in an independent manner, but for the benefit of the public interest.

    Its long-term vision is to enhance the value and improve the performance of the assets under its management, by assessing and promoting the right strategies for asset exploitation and by targeting operational efficiencies. HCAP will also promote reforms of public undertakings, through restructuring if required, good corporate governance and transparency and by fostering accountable administration, social responsibility and innovation.

    The ultimate goal of HCAP is to manage and exploit such assets to generate resources to contribute to the implementation of Greece’s investment strategy, as well as to the reduction of the sovereign debt of the Hellenic Republic.

    In the above context, there are mainly 3 direct subsidiaries ‘’under its roof” and a fourth one (HFSF) in which HCAP has limited powers and control. The 3 main subsidiaries are:

    - The Hellenic Republic Asset Development Fund (“HRADF”), being responsible for the implementation of the Greek privatization program.

    - The Public Property Company (“PPCo” OR “ETAD”), being responsible for the management and exploitation of a large and diverse real estate portfolio that has come under its possession from the Greek State.

    - The Public Holdings Company (“EDIS”), currently under establishment, which will practically hold the State’s shareholdings in different SOEs across different sectors.

    How does the Corporation guarantee its independence and full transparency rightly expected from such a fund?

    The Board of Directors of HCAP has been selected by the Supervisory Board, following an open international selection process, which was also supported by reputable international expert advisors. HCAP board members are professionals with long and successful careers abroad and in Greece, in large organizations and across different functions and sectors. Thus, the Board of HCAP has the breadth of experience and skills to carry out this mission and to act in an independent and professional manner, following best practices. This will be the aim for the Boards’ composition and the management of the subsidiaries of HCAP too.

    How does it also guarantee its ambition to proceed according to a long-term perspective in the achievement of results?

    Within the most important objectives of HCAP is the transformation of the public sector, including the introduction of a new culture and mindset. It is necessary to build a new environment of trust, commitment and accountability, by setting a common framework of corporate governance rules that enhance transparency, by empowering people and by fostering dialogue and communication. Change is usually not easy but it is the only way forward for sustainable growth, taking into account all stakeholders’ interests and supporting a more inclusive economy.

    Within the most important objectives of HCAP is the transformation of the public sector, including the introduction of a new culture and mindset.

    Which other guidelines will be followed by the fund when it comes to reforming public undertakings?

    The Public Holdings Company (“EDIS”), which is one of the direct subsidiaries (currently under establishment) of HCAP, is responsible for a number of state-owned companies. It aims to introduce international corporate governance practices, appropriate financial planning and monitoring, operational efficiencies and a new corporate culture.

    For the public undertakings that are offering services of general economic interest, these will have to be provided in accordance with EU law and the Union’s common values. This will require introduction of mechanisms that will define and monitor objectives, functional targets and performance indicators so that targets are met and the general interest is adequately served.

    Furthermore, some of the public undertakings, facing different and pressing challenges such as economic, liquidity, funding, regulatory, technological, etc., will need to implement reforms, by taking all the appropriate actions to safeguard their sustainability, to optimize the use of resources and to adapt or restructure their business and operating models. To this end, good strategic and business planning, budgeting and reporting will drive efficiencies and create long term value for their shareholders.

    Last but not least, what made you accept such a challenge and how do you think your previous professional experiences will help you fulfil your new role?

    Without a doubt, it is a huge personal challenge but this is what makes the role attractive. With commitment, persistence, team work and by articulating a clear vision, I will dedicate every bit of my energy, knowledge and experience to succeed, especially since this is a mission of very high importance for the country.

    I feel quite confident that my past professional experience will be very helpful to carry out what is required, having worked both in Greece but also internationally; also having worked for large organizations in the private sector as well as in the public & utilities sector. I believe I understand the challenges companies are facing today, not only in Greece but also in Europe, including issues of competitiveness, access to capital, digital disruption, changing customer needs, and many more.

    I will dedicate every bit of my energy, knowledge and experience to succeed, especially since this is a mission of very high importance for the country.

    In Greece, problems have been more harsh, particularly when it comes to liquidity and managing cashflows, in an environment where access to funding has been scarce. I believe there is great potential for improvements in the operating, technological and business model of many Greek companies. In the public sector, space for improvement is even bigger, where traditionally there was more resilience to change. Modern times require change, not only for the benefit of the shareholders, but also for the benefit of the consumers by offering better services at competitive cost, for the environment by optimizing the use of resources, and overall for the benefit of the economy and the society by promoting sustainable investments and supporting economic growth, together with accountable management and best corporate governance practices.

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